HomeAboutTech & BusinessLIFESTYLEPhotography/FashionPOETRY Tech & Business Airtel Money given a system upgrade | doubles agents base November 15, 2016
Airtel Money has doubled its Active Agent base in Kenya to 22,000 from 10,000 in a bid to enhance customer reach and satisfaction. The Airtel Money system was also upgraded in September 2016 to enable customers to access real time payments processing services across multiple access channels.
According to the fourth quarter sector statistics by Communication Authority the mobile money transfer service recorded a 7% growth in the number of subscriptions rising from 4,226,205 to 4,853,869 subscribers in the period between April and June 2016. The increase has been attributed to the recent efforts by Airtel Kenya through an expanded network of external partners who are specialists in acquiring, managing and maintaining mobile money agency networks.
The response saw over 140 applications received, 80 of whom fulfilled minimum requirements. From the 80, Airtel settled on 25 partners spread across Kenya, each with an assigned zone to recruit from. This strategy helped Airtel to localize agent acquisition and expand faster in regions outside Nairobi.
In a statement, Airtel Kenya CEO, Adil El Youssefi explained that the new push has enabled Airtel Money to achieve immense growth, ensuring that Kenyans across the country have access to agents that enable them to make transactions via their Airtel mobile phones.
“In the era of financial inclusion through increased accessibility to mobile financial services, it is estimated that 32% of adults are loyal to a particular mobile financial services agent. This increase in Airtel Money agents therefore is a step in the right direction to ensure that Airtel customers can now easily access our affordable and reliable Airtel Money services.” Adil added.
In addition to increasing the number of agents, Airtel has also simplified the process of on boarding new agents from two weeks to an incredible one-hour duration to get an agent operating in a new location, serving a new set of customers and earning commissions. This has significantly improved the company’s speed to market, and made it much easier for any qualifying retailer to be on-boarded with near zero wait time.
Airtel Money agents are widely spread across the country with a larger concentration being in urban centers. However, efforts are underway to ensure that there are a minimum of four Airtel Money agents in every rural market center country-wide.
Share this:Click to share on Twitter (Opens in new window)Click to share on Facebook (Opens in new window)Click to share on Google+ (Opens in new window)Like this:Like Loading…Related Adil El YoussefiAirtel MoneyAirtel money system upgrade 0 Comments Share: Staff writerYou Might Also Like Zuku Fiber unveils internet speeds of up to 250 mbps for home internet users March 14, 2017 The Kenya Skills Show to bridge the skills gaps in the labour market January 30, 2017 Airtel Africa wins ‘Most innovative service” award at AfricaCom 2016 November 21, 2016 No CommentsLeave a Reply Cancel Reply
Notify me of follow-up comments by email.
Notify me of new posts by email.
Follow Kenyan Story
Find us on Facebook Kenyan TalkKenyan Story has been nominated for Best Lifestyle Blog and Kenyan Blog of the Year #BAKEAwardsThe Truth Behind Extrajudicial Killings in Kenya.Safaricom opens shop at Two Rivers MallKilimall turns to local brands to triple business40% of industrial computers faced a cyberattack in 2016 Follow me on TwitterMy TweetsSocialView @vatetamag’s profile on FacebookView @Ericvateta’s profile on TwitterView @ericvateta’s profile on InstagramSubscribe to Blog via Email
Enter your email address to subscribe to this blog and receive notifications of new posts by email.
Join 2 other subscribers
PROUD BAKE MEMBERBloglovinFollow
© 2017 – All Rights Reserved. Kenyan Story
Designed & Developed by HASHTAGSQUARE
*/]]> */]]> */]]>%d bloggers like this: